Carrier, Comcast, Salus, Verizon, and Vivint to discuss smart home and IoT strategies at CONNECTIONS™ Summit at CES
Parks Associates research finds over one-fourth of U.S. broadband households with children at home own at least one smart home device, far more than the 13% without children that have a smart home device. The research firm will explore the ways consumers acquire and use smart home solutions, including new service opportunities, during the session “IoT: Smart Ho ...read more
Samsung, AT&T, Greenwave Systems, MivaTek, Vodafone, and Lutron Electronics to address mass-market smart home adoption at CONNECTIONS™ Summit at CES® 2016
New research from Parks Associates shows U.S. broadband households with a head of household ages 25-34 have the highest adoption rate for smart home devices at nearly 30%. Among heads of household ages 35-44, adoption is only 21%, but they own the highest number of smart home product categories, with an average of two diff ...read more
Facebook, Intel, Samsung, and others to address evolving connected entertainment markets at CONNECTIONS™ Summit at CES, January 6-7, 2016
New Parks Associates research shows U.S. broadband households with a streaming media device watch more video on the television on average than households without one of these devices, at 22 hours versus 18 hours per week. Streaming media device owners watch double the amount of Internet video on the television, consuming six hours per week ...read more
Parks Associates Announces Topics and Call for Papers for 10th-annual executive event
Parks Associates today announced the call for papers for the tenth-annual CONNECTIONS™ Summit: IoT, Entertainment, and the Connected Consumer, taking place January 6-7 at CES® 2016 in Las Vegas. The two-day executive Summit will feature interactive panel discussions focused on emerging areas critical to the growth of the connected home, including OTT video, wearables, the Internet of Thing ...read more
Market research firm discusses new connected consumer research with industry leaders at CONNECTIONS™ Summit at CES
Parks Associates announced a new whitepaper at CES 2015 today showing personalization, created through data analytics, unique interfaces, and targeted product features, will be the key factor in creating product and service differentiation in 2015. The whitepaper The Connected Consumer: Top Trends in IoT cites increased competition in the connected home in 2015 ...read more
Support.com, CSS Corp, Sutherland Global Services, and PlumChoice examine IoT tech support at CONNECTIONS™ Summit at CES
Parks Associates finds 16% of U.S. broadband households own a smart home device and one-third have experienced at least one technical problem with their devices. For example, 31% of owners of smart garage door openers and 26% of owners of smart smoke detectors have experienced technical problems. Among smart home device owners in U.S. broadband households, ...read more
Parks Associates to Discuss Retail Strategies and the CE and Smart Home Markets at CONNECTIONS™ Summit at CES with Lowe’s, Arrayent, WeatherBug, Ericsson and more
New research from Parks Associates shows initiatives from retailers this holiday season will push smart home devices closer to mass-market adoption, with 37% of U.S. broadband households planning to purchase a smart home device in the next 12 months. Multiple retailers are expanding the shelf space devoted to thes ...read more