Parks Associates President moderates two IoT and smart home panels at Smart Home Summit in London, September 29-30

Parks Associates research finds that 2.5 million Western European households will have a smart home controller by 2019. Stuart Sikes, President, Parks Associates, will discuss the growth of the smart home and its implications at Smart Home Summit, 29-30 September in London.

“Smart home systems will need the flexibility to deliver multiple value propositions within the household,” Sikes said. “Interoperability is necessary to achieve recurring revenue models as it enables devices to deliver a broad array of value-added services and features.”

Sikes will moderate "Determining the Optimum Networking Solution for the Smart Home" on Tuesday, 29 September, 16:15, and "Which Device to Use as Smart Home Control?" on Wednesday, 30 September 16:55.

“The key challenges in the smart home include low consumer awareness and lack of a concise value proposition,” Sikes said. “The industry will overcome low awareness over time, thanks to the entry of high-profile players in the consumer IoT ecosystem, but to create value on a mass-market scale, smart home solutions must be able to integrate multiple features.”

What:        Stuart Sikes, President, Parks Associates, at the Smart Home Summit

Date:         29-30 September                                                                                  

Where:     1 Westferry Circus
                  Canary Wharf
                  London, E14 4HD

Twitter:    @ParksAssociates, @stuartsikes

Mr. Sikes assist clients by analyzing trends in consumer technologies and identifying evolving business models. The Parks Associates team serves the world’s leading semiconductor, software, consumer electronics, telecom equipment, and entertainment companies, providing them with industry analysis, consumer research, and go-to-market recommendations.

Contact Holly Sprague at [email protected] or 720-987-6614 with research or interview requests.

About Parks Associates: Parks Associates, a woman-founded and certified business, is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates provides business intelligence and research services through its proprietary methodologies developed over decades, including quarterly surveys of 10,000 internet households.

The company's expertise crosses many industries: home security and smart home, streaming video, broadband and pay-TV services, digital media and platforms, gaming, Wi-Fi and home networks, connected health, support, consumer electronics, home control systems, energy management, and tech solutions for the multi-dwelling (MDU), small-to-medium business (SMB), and commercial building markets.

Each year, Parks Associates brings thousands of leaders together for its webinars and annual events. The firm hosts the annual executive research and strategy conferences CONNECTIONS™, Connected Health Summit, Smart Energy Summit, Smart Spaces, and Future of Video. https://www.parksassociates.com
 

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