Access and Entertainment

New whitepaper examines role of gateway software in operator service strategies

Broadband providers, driven by subscriber adoption of connected CE and the need for new revenues, will deploy over 120 million routers and residential gateways (RGs) worldwide in 2017, achieving a cumulative annual growth rate (CAGR) of 9.5% from 2012, according to research firm Parks Associates.

Residential Gateway Trends: Bringing Value Home, a new Parks Associates whitepaper sponsored by Jungo, ...read more

Parks Associates to analyze pay-TV and Netflix subscribers in webcast April 17

Parks Associates today previewed consumer data from its upcoming webcast "Pay-TV Re-connectors and the Netflix Exes,"showing traditional promotions, such as offering free or discounted premium channels, are the most-effective tool for pay-TV providers in luring back lost subscribers.

During the April 17 webcast, the firm will present research and analysis of consumers who recently re-subscribed to ...read more

Parks Associates Research Director Brett Sappington presents new TV-viewing research at TV Connect, March 21

New online video research from Parks Associates reveals consumers want to be able to access online video as part of their pay-TV service. More than one-half of U.S. broadband households would like to have a YouTube on-demand feature with their pay-TV services.  Brett Sappington, Director, Research, Parks Associates will present new business models and delivery strateg ...read more

New research from Parks Associates examines carriage disputes between pay-TV providers and content owners and impact on churn and online viewing

Parks Associates today reported carriage disputes can have a substantial impact on pay-TV subscribership, as 7% of pay-TV subscribers who lose a channel, roughly 2% of all subscribers, will switch providers when they drop a channel.

The new research Carriage Disputes: The Subscriber Perspective, based on multiple nationwide surv ...read more

New whitepaper addresses key topics at 2013 Consumer Electronics Show (CES)

Parks Associates today announced a new whitepaper at the 2013 International Consumer Electronics Show (CES) that features the firm's analysts addressing key trends reshaping the connected home. The research firm states broadband penetration will exceed 650 million households worldwide and nearly 430 million households worldwide will have a data network this year.

“Trends, Technologies, and Ecosys ...read more

Multiscreen services will reach over 100 million Western European pay-TV subscribers by 2016

Low ARPUs, growing competitive threats, and rival multiscreen services are driving many pay-TV providers in Europe and Asia to explore new business strategies in video services, according to international research firm Parks Associates. TV Everywhere: Growth, Solutions, and Strategies - Europe and Asia/Pacific,a new report from Parks Associates, indicates multiscreen services now rea ...read more

New research analyzes broadband and pay-TV services, business models, and consumer preferences

Broadband penetration is above 70% in several Western European countries, and up to 30% of the broadband population in some countries prefer PCs over TVs for watching video, with a strong corresponding preference for free online video sources, according to research firm Parks Associates. In the United States, only 13% of broadband households prefer the PC over the TV as a video pla ...read more

Analysts to Present New Video and Cable TV Research at TelcoTV and Cloud Services Summit This Week

At TelcoTV and the Cloud Services Summit this week, Parks Associates will share new research in video services, which shows telcos will lead the next stage in pay-TV services as the number of IPTV subscribers in the U.S. will exceed 18 million in 2017. The research firm will host the pre-event workshop “New Opportunities in the Connected Home – Expanding Role of the Service Pro ...read more