Connected Home Systems and Services

Tuesday, August 02, 2016

38% of U.S. broadband households very likely to buy smart home device in 2016

Research firm examines new players, role of insurance industry, market trends, and new partnership and business models in IoT

A new industry report from Parks Associates reveals 51% of U.S. broadband households find an IoT device that alerts them to smoke and fire highly appealing and 41% find a device that alerts them to a water leak to be highly appealing. IoT: Smart Home Business Models notes these smart home use cases would benefit insurance companies in both saving cost ...read more

Monday, July 18, 2016

More than 50% of U.S. broadband households will have a smart home controller by 2020

Research firm’s NUMBERS™ service provides forecasts for sales and adoption of smart home controllers, IP cameras, and home security for the U.S., Europe, and Asia

Parks Associates today announced three new NUMBERS™ products focused on key IoT categories, including U.S. and global forecasts for IP cameras, home security, and smart home controllers through 2020. The firm estimates nearly 24% of U.S. broadband households will have an IP camera by 2020, while more than 50% will ...read more

Friday, June 24, 2016

Less than 30% of U.S. broadband households familiar with where to buy smart home products and services

Research firm finds TV and Internet as the leading marketing channels to drive smart home awareness

IoT research from Parks Associates shows less than 30% of U.S. broadband households are familiar with where to buy smart home products or services. Among these households, nearly 40% prefer to purchase these products at retail outlets, particularly home improvement stores.

“In addressing the low consumer awareness for smart home solutions, all players have ample opportunit ...read more

Wednesday, June 08, 2016

Parks Associates: Almost 50% of smart home devices are self-installed

Analysts to Address Security Dealer Trends and Opportunities at ESX This Week

Parks Associates announced research today at ESX (the Electronic Security Expo) showing wireless home security sales are increasing, as almost one-half of home security owners in the U.S. have a home security system that connects wirelessly to sensors. The market research firm’s leading security analysts will discuss the findings during two sessions at ESX in Fort Worth this week.

“The emergenc ...read more

Monday, June 06, 2016

Parks Associates Senior Research Director to Address Impact of IoT Investments on Telecom Strategies at TIA 2016

More than two-thirds of U.S. broadband households have an Internet-connected entertainment device

Parks Associates Senior Research Director Brett Sappington will address current and future investment opportunities in the evolving IoT market at TIA 2016: Network of the Future today at the Renaissance Hotel in Dallas. He will moderate the session "Venture Insights – A Look at the Business of IoT" from 4:00-5:00 P.M. with speakers from Trailblazer Capital, Mercury Fund, and Int ...read more

Tuesday, May 10, 2016

Parks Associates speaking at key IoT events this week: Internet of Things World, Future Connected Cars, and ATA

Analysts to Discuss New Research on Security in the Connected Home, Predictive Intelligent Systems, and the Digital Health Market

Parks Associates announced today that industry analysts will speak at key IoT events this week about innovation, privacy and security issues, and best market strategies. The events include the Internet of Things World, Future Connected Cars, and the American Telemedicine Association’s annual conference (ATA).

“We are looking forward to sharing ...read more

Wednesday, May 04, 2016

50% of North American broadband households will have a smart home device by 2020

New Industry Report Analyzes Global Digital Lifestyle Trends

Parks Associates announced a new research report today that estimates broadband adoption will reach 84% of U.S. households and 79% of Western European households in 2016, after both regions reached 50% penetration in 2006. Global Connected Living Outlook: Pursuing the IoT Promise notes that this widespread access to high-speed data services is the main catalyst to growth in the connected home and consumer-based IoT ...read more

Monday, April 25, 2016

Nearly 50% of U.S. broadband households are concerned about the security of their data on connected devices

Ayla Networks and Parks Associates host industry webcast addressing product lifecycle and IoT Data

Parks Associates research finds 47% of U.S. broadband households are concerned their private information stored on connected devices could be made public. Another 47% are worried companies will sell their personal information. Both findings present challenges for companies as they look to leverage connected product data to enhance the consumer experience and deepen engagement. ...read more

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